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Wingstop Turkey (2019)

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wingstop turkey

In Winter 2019, my thoughtful ECD Mikal Pittman invited my family for Thanksgiving. As we savored the feast, we realized the turkey needed something special - the superior flavor of Wingstop! It's the perfect way to make those big birds soar with flavor.

 
 

Birds Need Good Flavor

 

Dallas. Wingstop HQ. Me and James Lee (ACD/Art). Armed with only our camera and a heap of creativity, we set out to capture some shots without production partners.

11/23: Rapper Rick Ross pretended come up with Wingstop turkey idea.
11/24: Chef Larry testing 24 LB Atomic Turkey.
11/25: Lemon Pepper Turkey is tested out.

 
 
 

11/25: #FeedZeke Turkey (Wingstop X Ezekiel Elliott)

 
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11/26: Wingstop Turkey Announcement.

 
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11/28 (Thanksgiving Day): Rick Ross got a thankful Lemon Pepper Turkey from Wingstop.
11/28 (Thanksgiving Day): Food truck took over lot 9 at Dallas tailgate and shared the turkeys.

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Seems people liked it.

 
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Seems Chef Larry liked it, too!

 
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Good Times Had By All. -Mikal Pittman-

 
 
 

Agency: Leo Burnett, Chicago
Client: Wingstop
ECD: Mikal Pittman
AD: Sheldon Cheon, James Lee
CW: Ben Doessel